Fixed-term contract to December 2017
(any extensions will be subject to funding for which news is imminent, with review of hours)
Salary scale: £17,467-£18,910 pro-rata, depending on experience
We are looking for a Marketing Officer to support Film Hub Wales with the development of audiences for British independent world cinema across Wales, through targeted and innovative marketing of FHW and member projects, offering increased reach and new access to under-served groups.
Application forms and job description available at https://www.chapter.org/film-hub-wales-marketing-officer-part-time-24-hours-pw-0 or contact Susan Powell, HR Manager, email@example.com
Closing date for applications: 9am, Wednesday 19th July
Interviews to be held: Thursday 27th/Friday 28th July
Am Canolfan Ffilm Cymru:
Nod Canolfan Ffilm Cymru (FHW) ydy cyflwyno rhagor o ffilmiau, i ragor o bobl, mewn rhagor o leoedd o amgylch Cymru. Gyda’i leoliadau aelodau annibynnol mae Canolfan Ffilm Cymru yn datblygu dulliau arloesol yn rheolaidd i bobl yng Nghymru fynd i’r sinema. Mae Canolfan Ffilm Cymru yn un o ‘ganolfannau’ DU gyfan a gyllidir gan y Sefydliad Ffilm Prydeinig (BFI) i ffurfio’r Rhwydwaith Cynulleidfa Ffilm (FAN), ac mae Chapter wedi’i benodi fel y Corff Arwain Canolfan Ffilm (FHLO) yng Nghymru. Y nod ydy datblygu’r sector arddangos trwy ymchwil penodol, hyfforddiant a chefnogaeth prosiect datblygu cynulleidfa. Ers sefydlu Canolfan Ffilm Cymru yn 2013, mae wedi cefnogi over 130 exciting cinema brosiectausinema cyffrous, gan gyrraedd 226,000 o aelodau cynulleidfa.
We are currently applying for a further four years of funding from the British Film Institute (BFI). Any extension to the post will be subject to funding from the BFI.
Duties and Responsibilites
- Creation of press releases for FHW and supported member projects, working with appointed external PR specialists where relevant,
- Keeping up to date with hub activities and events, proactively seeking opportunities to promote member screenings Wales and UK wide,
- Ensuring that the Hub website and social media platforms are engaging and content is updated regularly, supporting members to engage with the online hub forum,
- Working with filmmakers and distributors to update and promote the online preview screening room,
- Working with the team to generate marketing ideas to support audience development across the Wales membership, including how we reach non-attenders and wider communities,
- Explore the recommendations of FHW research with the team, such as ‘Marketing Strategy’, and ‘Understanding our Audiences’ and find ways to implement into our daily marketing,
- Coordinating and working with specialists to deliver marketing surgeries for hub members,
- Work on the FAN New Release Strategy and liaison with relevant UK partners,
- Commissioning and/or creating photography/videography across projects to ensure activity is documented and shared appropriately,
- The creation of internal/external marketing materials and monitoring, ensuring that members and FHW content meets funder guidelines,
- Work with the Strategic Manager to update the marketing plan and evaluate its success,
- Work with the Strategic Manager to source and raise funds for marketing,
- Monitor changes in digital marketing and new technologies, determining how we use them,
- Overall administrative duties as required, such as the dissemination of materials, indie box office column, FHW newsletters and audience surveys, where relevant etc.
- Any other duties as reasonably required by the Director of Cinema and Film Hub Wales, Chief Executive or Director of Marketing.
- To be familiar with all relevant Health and Safety, operational, personnel, customer care, Data Protection and financial procedures, ensuring that all statutory obligations are complied with, especially in relation to licensing laws and first aid.
- The post-holder’s duties must at all times be carried out in compliance with Chapter’s Equal Opportunities policy, ensuring equality of opportunity is afforded to all persons both internal and external to Chapter.
- Flexible working hours will be required involving weekends/evenings and some travel around Wales
This job description is not intended to be exhaustive. The post-holder will be expected to adopt a flexible attitude to the duties which may have to be varied (after discussion with the post-holder) subject to the needs of the organisation, and in keeping with the general profile of the post.
- Educated to degree level or equivalent,
- Experience or a good understanding of audience development,
- A good working knowledge of film,
- Excellent communication skills, via phone, in person and over email,
- Ability to write copy for press and online,
- Experience of dealing with press and media,
- Ability to represent the Hub with confidence at public events,
- Proactive approach to tasks, presenting creative solutions to problems,
- Ability to work to deadlines, understanding how this impacts on team members,
- Strong organisational and time management skills,
- Ability to work on own initiative and on a variety of tasks,
- IT literate, particularly in web, email campaigns, social media and design software,
- Commitment to the BFI’s objective of extending the breadth, depth and reach of film choice for diverse audiences.
- Working knowledge of budgets
- Video editing and/or photography skills
- Ability to speak and write in Welsh
- Car licence and owns own vehicle
- FHW works with members Wales wide. Members’ include but are not limited to ‘film societies, community cinemas, film festivals, commercial independent cinemas, event/pop-up providers, archives, film education providers/institutions, broadcasters, film distributors, multiplexes and wider arts/non film organisations.