Festival Strategy

Image: BFI Sci-Fi at Aberystwyth Arts Centre
Image: BFI Sci-Fi at Aberystwyth Arts Centre


More People, More Places, More Films

Championing the innovative work of exhibitors, offering inspiration, support and inclusion to bring British and international film to audiences across Wales and the UK.

Film Hub Wales (FHW) is part of a UK wide network of hubs funded by the British Film Institute (BFI) to form the Film Audience Network (FAN), with Chapter appointed as the Film Hub Lead Organisation (FHLO) in Wales.

We aim to reach audiences through development of the exhibition sector, offering research, training and audience development project support. Since Film Hub Wales set up in 2013, we’ve supported over 195 cinema projects, reaching over 388,000 audience members.



Film Hub Wales (FHW) will continue to offer a significant audience development programme from 2018-22 as part of the BFI 2022 strategy, bringing more films, to more people, in more places across Wales.

This audience development support programme is designed to enable innovative and adventurous cultural film programming Wales wide, helping exhibitors to invest regularly in bold choices, facilitating greater in-depth audience participation and overcoming potential barriers to access. Innovative festivals or networks that meet one or more FHW priorities, are eligible to submit a proposal. Festival funding may also be sought from Ffilm Cymru Wales or for festivals of national significance, the BFI Audience Fund.  

Eligible projects will be inclusive, promoting the diversity of our audience and eclectic exhibition network. Projects will recognise the significance of film to isolated rural communities and young audiences in Wales. Together we will celebrate the power of film to generate positive partnerships, life-changing skills and the fundamental value of film as both heritage and art-form, promoting Wales as a cornerstone for film culture.


  • Open call deadlines in Friday 10th May 2019 (12pm) and Friday 5th July 2019 (12pm).
  • Read our Festival Strategy - download here or view below.
  • Read our Audience Development Submission Guidelines - view/download here.
  • Send us your Submission Form - download here.
  • Send us a Project Budget (applies to all applications) download here. If you need help completing your budget, take a look at our budget tips sheet (here).
  • If you have any questions, please contact: lisa@filmhubwales.org



FHW offers opportunities year round for independent exhibition activity in Wales. See the links below;

Members can apply to all of the above offers. We also offer networking events, training courses, marketing support, film news and the opportunity to participate in national film seasons like ANIM18.

For information about some of our work to-date, please see our FHW highlights.



  • You can join here, take advantage of a range of benefits and we will register you for our newsletter, which contains information on all of the above.
  • If you're a filmmaker, take a look at our support page to find out more here.