Audience Development and Marketing Resources

Image: Cardiff Animation Festival
Image: Cardiff Animation Festival

Guidance to support audience development and marketing.


FHW supports engaging projects that develop and sustain new audiences for British independent and world cinema. We aim to reach audiences through innovative marketing techniques and added value activities, including use of/approaches to digital technologies and engagement.


Marketing and Social Media Resources

You can find useful information and downloads for marketing and social media initiatives here. 

Understanding Our Audiences 

Film Hub Wales are pleased to present Understanding Our Audiences. Through its contents, we intend to open up future discussion between ourselves, our members and the wider industry around the need for effective methods of audience development. 



We have also collated some useful resources from across the web. 


A Future For British Film 

This report on the Film Policy Review, commissioned by the Department of Culture, Media and Sport (DCMS), examines the health of the British film industry, including audience demand for film.